WhatsApp Business Platform

WhatsApp, connected straight to Meta. Your number. Meta's price.

Connect your own WhatsApp Business Account through Meta's Embedded Signup inside AuraPost. No business solution provider in the middle, no markup on conversations, and the number stays yours.

Direct connection

You talk to Meta. We just route.

AuraPost is a registered Meta tech provider. Embedded Signup opens Meta's own window, you pick or create your WhatsApp Business Account, and the connection lands in your dashboard. Nothing is relayed through a second platform.

  • Your own account and numberPortable if you ever leave. We never operate a shared number.
  • Meta's conversation priceBilled from your prepaid wallet at Meta's rate. Nothing stacked on top.
  • Status from Meta's own webhookSent, delivered, read and failed straight from the source, in seconds.
  • Several numbers, one accountLoad-balance across numbers, with per-number daily limits and Meta tier caps respected.
Inbox · two-way
Hi Priya, your order #8812 has shipped. Track it here.Template · delivered · read
Can I change the delivery address? 📍Reply · 24-hour window open
Of course. Send the new address and we'll update it.Free-form reply · sent
[photo] Here's the gate photo so the rider finds it.Media · shown inline

Everything a WhatsApp programme needs

Templates, campaigns, inbox, OTP, consent.

Templates with approval tracking

Create or import, pick the language, submit to Meta and watch status, category and quality rating in one screen. A warning blocks a template Meta is likely to reject.

Campaigns to opted-in lists

Bulk sends with personalisation, scheduling and the same delivered / read / failed reporting as every channel.

Two-way inbox

Replies with photos, voice notes and documents. Your team answers inside the 24-hour window from the same screen.

OTP endpoint

Verification codes on a reserved share of capacity so they never queue behind a campaign.

Consent import

Bring opt-ins you already hold from a CSV, with the capture date kept and an optional confirmation message.

Quality and category alerts

Meta changes a template category or your quality rating drops: you hear about it on the dashboard before it costs you.

Why direct matters

Through a middle platform vs through AuraPost

Through a BSP
  1. · Account tied to the vendor; leaving is a migration
  2. · Meta's price plus the vendor's markup
  3. · Delivery status relayed through a second system
  4. · One more vendor to contract and integrate
Direct
  1. · Your account, portable
  2. · Meta's price, nothing on top
  3. · Status from Meta's own webhook
  4. · Same connection as your other channels

Roadmap: a choice of third-party WhatsApp routes per account, for teams that want one. Labelled "coming" until it is live.

Part of the switchboard, not a separate tool.

Same contacts, consent, limits, wallet and reporting as every other channel. Add the others whenever you are ready.

Email WhatsApp SMS RCS Web push Google campaigns · coming

Questions, answered first

Frequently asked questions

Whose WhatsApp number do I send from?

Your own. You connect your WhatsApp Business Account to Meta from inside AuraPost using Meta's Embedded Signup. AuraPost never operates a shared number, and the account stays yours if you leave.

Is there a BSP or reseller in the middle?

No. AuraPost talks to Meta's Cloud API directly as a registered tech provider. You pay Meta's conversation price. Additional third-party routes are on the roadmap for accounts that want them.

Can customers reply?

Yes. A two-way inbox shows replies including photos, voice notes and documents, and lets your team answer in the open 24-hour window.

How are templates handled?

You create or import templates in AuraPost, submit them to Meta and track approval status, category and quality rating in the same screen. A warning blocks deployment of a template Meta is likely to reject.

Can I send OTPs on WhatsApp?

Yes, through a dedicated OTP endpoint with reserved capacity so verification codes are never queued behind a campaign.

Connect your number. Keep it forever.

Embedded Signup takes a few minutes. Templates can be submitted the same day.